In the fiercely competitive hotel market, brand promotion and display are crucial to the development of hotel chains. As an innovative promotional tool, smart advertising machines have brought many significant advantages to hotel chains.

1. Personalized welcome, feel at home

Smart advertising machines can realize personalized welcome interfaces. When guests step into the hotel lobby, the guest's name and customized welcome words are immediately displayed on the advertising machine. This kind of intimate personalized service makes guests feel unique care the moment they step into the hotel, as if they are back home.

For example, for business guests, it can be displayed "Dear Mr./Ms. [surname], welcome to your arrival, I wish you a smooth business trip"; for vacation guests, it can be displayed "Dear Mr./Ms. [surname], I wish you a relaxing and happy holiday here."

2. All-round display, rich experience

Smart advertising machines can display all kinds of information about the hotel in an all-round way. From the hotel's facilities and services to the surrounding tourist attractions and food recommendations, they can all be presented with vivid pictures, wonderful videos and detailed text.

In the lobby, the advertising machine displays the hotel's luxury suites, conference rooms and other facilities; in the restaurant, it displays special dishes and food activities; in the elevator, it displays the hotel's cultural activities and membership discounts. No matter where the guests are in the hotel, they can get rich information through the advertising machine to enhance their stay experience.

3. Real-time update, keep pace with the times

In an era of rapid information change, smart advertising machines support real-time content updates. Information such as hotel discounts, room price adjustments, and new service items can be conveyed to guests in a timely manner.

For example, when the hotel launches a limited-time discount suite discount, the advertising machine can immediately display relevant information to attract guests to book; when the hotel adds a special service, such as a parent-child activity area, it can also be promoted through the advertising machine at the first time.

4. Interactive communication and enhanced participation

Some smart advertising machines have interactive functions, and guests can interact with the advertising machine through the touch screen. For example, guests can check the hotel's service hours, book restaurant seats, and choose room service.

In addition, questionnaires and evaluation functions can be set up to collect guests' opinions and suggestions, so that the hotel can understand guests' needs in a timely manner and continuously improve service quality.

5. Brand reinforcement and unified image

Smart advertising machines can display a unified brand image and promotional content in each branch of the hotel chain. From brand logo, color matching to promotional slogans, they can all be consistent, strengthening the brand's impression in the hearts of guests.

Whether in a branch in a bustling city or in a branch in a scenic resort, guests can feel the same brand charm and service commitment, and enhance their sense of identity and loyalty to the brand.

6. Precision marketing to improve efficiency

Through smart advertising machines, hotels can conduct precision marketing based on guests' consumption records and preferences. Recommend new business packages to guests who often stay in business rooms; recommend the hotel's special dining activities to guests who like food.

This precise marketing method can increase guests' willingness to consume and increase hotel revenue. At the same time, it can also avoid unnecessary publicity waste and improve marketing efficiency.

In summary, smart advertising machines have become a powerful assistant for chain hotel brand promotion and display with their advantages of personalized welcome, all-round display, real-time update, interactive communication, brand reinforcement and precision marketing. By making reasonable use of smart advertising machines, chain hotels can enhance brand awareness and reputation, attract more guests, and stand out in market competition.