In fierce business competition, driving sales growth and maintaining advantages are key goals for enterprises, which require innovative marketing strategies to attract customers. Customer-oriented vertical screen advertising machines have become a powerful means of increasing sales.

Create eye-catching visual effects.

The key to the success of vertical screen advertising machines is to create excellent visual content. Incorporate high-quality images and videos to display products or services, which should be eye-catching, clear, and convey unique value propositions. Use color psychology, such as bright colors to create a sense of urgency, animations, and dynamic graphics to enhance attraction, and highlight key information and product features.

Display products and promotions

Vertical-screen advertising machines are ideal for displaying product highlights and promotions. Displaying best-selling or new products can arouse customer curiosity and clearly present product advantages. Launching limited-time offers, discounts, and other activities to create a sense of urgency and carefully designed calls to action can promote purchases.

Customized personalized content

Personalization is the key, and vertical screen advertising machines can customize content for specific audience segments. Segment customer groups based on demographics, preferences, etc. to provide highly relevant information. Use data-driven insights to understand customers, create personalized experiences, and strengthen connections. Provide exclusive deals based on location or solve market segment pain points to drive sales.

Enhance engagement and interactivity

Vertical screen advertising machines can change the in-store experience through interaction. Technologies such as touch screens and QR codes encourage customers to interact and provide more information and convenient processes. Integrate social media and user-generated content to increase authenticity and engagement, use gamification technology to create interesting experiences, and enhance brand loyalty and sales.

Leverage data optimization

Data and analysis are critical to optimizing vertical screen advertising machines. Track and analyze customer interactions, measure key performance indicators, conduct A/B testing to improve information delivery, optimize strategies based on data decisions, and increase conversion rates and sales.

Customer-facing vertical screen advertising machines are a transformative tool to drive sales and business growth. Create visual effects, display product promotions, personalize content, and use technology to increase engagement and sales. By using data to overcome challenges and follow best practices, companies can gain an advantage in the market and drive business development.