As a digital advertising display device, the selection of the screen type and resolution of the advertising machine is very important for the display effect and user experience. In this article, we will discuss the selection principles and related factors of the screen type and resolution of the advertising machine.

First of all, the screen type is one of the important factors to consider when choosing an advertising machine. Common advertising machine screen types currently on the market include liquid crystal displays (LCDs), organic light-emitting diodes (OLEDs), and LED displays. LCD is the most common type of screen, with low cost and wide range of applications. OLED screens have higher contrast and more vivid color performance, suitable for high-end display occasions. The LED display is suitable for large outdoor advertisements and venues that require long-distance viewing. When choosing a screen type, you need to make a trade-off according to the usage scenario and budget of the advertising machine.

Secondly, the resolution is an important indicator to measure the display effect of the advertising machine. Resolution determines the number of pixels that can be displayed on the screen, affecting the clarity and detail of images and text. Common advertising machine resolutions include high-definition (HD), full high-definition (Full HD), 2K and 4K, etc. When choosing a resolution, you need to consider the screen size and viewing distance of the advertising machine. In general, HD resolution is more than adequate for smaller screens and close viewing distances. For large screens and long-distance viewing, higher resolutions such as 2K or 4K can provide clearer image effects.

Besides screen type and resolution, there are a few other factors to consider as well. For example, the brightness and contrast of a signage are critical for indoor and outdoor displays. The higher the brightness, the better the visibility of the advertising machine in a bright environment. The contrast determines the details and color performance of the image. In addition, the refresh rate and response time of the advertising machine will also affect the smoothness and response speed of dynamic content.

To sum up, choosing the screen type and resolution of an advertising machine requires comprehensive consideration of factors such as usage scenarios, budget, and viewing distance. LCD, OLED, and LED displays have their own advantages and disadvantages, and you can choose according to your needs. The choice of resolution should be determined according to the screen size and viewing distance to ensure the clarity and detail display of images and text. In addition, factors such as brightness, contrast, refresh rate, and response time also need to be considered to provide better display effects and user experience. Ultimately, choosing the right screen type and resolution will add more value to the display and audience appeal of the display.